NoiseTrade, a music marketing company, recently expanded to
help authors and publishers market books.
How it works:
You release chapters or full books as giveaways in exchange
for customer data. The idea is to help
you build your mailing list. I’m not
sure what I think of this idea since I’ve always been against authors giving
away their writing free. It’s too much
hard work and, as they say, if you can get the milk free, why buy the cow? Ultimately, it’s the writer’s choice.
But the good news is, NoiseTrade sends out a weekly email
highlighting e-books and audio books.
This email goes out to 1.2 million people. So you decide if it’s all worth it.
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